This essay Three problems facing alcohol advertising has a total of 573 words and 4 pages.
Three problems facing alcohol advertising
Three problems facing alcohol advertising
Name of Author
Name of Institution
THREE PROBLEMS ARISING FROM ALCOHOL ADVERTISING
Should there be a controversial topic, this is among the most controversial debates. The issue of whether alcohol advertising is beneficial or hazardous is far from over as more scholars and analysts dive into the issue. However, this essay will mainly focus on some of problems of alcohol advertising. Alcohol advertisements have become one of the most popular advertisements on the media. The essay will attempt to discuss three cons arising from advertising alcohol relative to the young generation, alcohol companies and current lifestyles.
One of the reasons why advertising alcohol is not advisable is the fact that it leads to a false illusion of an illustrious lifestyle. Alcohol is mainly consumed by the younger generation. With alcohol advertisements being more than the public service advertisements, it leads to more eagerness within the youth to consume alcohol. The recent TV-generation is easily swayed by what they actually view on the media. However, there have been representatives within the alcohol industry who maintain that alcohol advertising on the media does not hugely influence the consumption among the younger generation. Their rationale behind their statement is that there are some parents who live extravagant lifestyles hence introduce alcohol to their children.
Alcohol advertising generally affects market shares as opposed to beer sales (Galanter, 2006). Surveys conducted among alcohol entities seem to conquer with the statement. Seemingly so, they also agree that affecting marketing shares leads to margin losses as opposed to beer sales which lead to profits. Companies dealing with alcohol and beverage sales seem to be against alcohol advertisements. Apparently, their marketing teams use the aspect of econometric analysis to fully analyze the impact of alcohol advertisement (Institute of Medicine, 2012). The results showed that alcohol advertising ultimately benefits large scale than small scale producers. Moreover, since particular brands of alcohol are regularly advertised, the demand of that particulate product is high-end as compared to other occasionally advertised products.
Significant studies conducted among modern civilizations seem to consume more wine, more whisky as opposed to cigarette smoking. Notably so, as to whether this is a positive outcome is still under debate. For instance, citizens in states like California agreed to have been drinking more and smoke occasionally (Institute of Medicine, 2012). As such, it seems that alcohol advertisements seem to provide an alternative way of causing more health problems. However, health experts do not support alcohol much less than cigarette smoking but rather, advice against excessive alcohol consumption as it causes health problems.
The above essay only highlighted few of the problems that alcohol advertising causes at a local and international level. As noted, there are pros and cons to alcohol advertising. As seen in the essay, alcohol consumption should be supervised especially when dealing with the young generation. There have been cases where underage drinking has been blamed on alcohol companies. However, it is the responsibility of parents, family and the community at large to ensure that underage drinking is controlled and supervised. On the issue of alcohol and cigarettes, it is the responsibility of an adult to preserve his/her own health.
Galanter, Marc. (2006), American Medical Society on Alcoholism, National Council on Alcoholism Research Society on Alcoholism (U.S.), Phoenix: Springer.
Institute of Medicine (US): 2012, Legislative approaches to prevention of alcohol related problems: an inter-American workshop: proceedings, Institute of Medicine: California: National Academies.
Topics Related to Three problems facing alcohol advertising
Drinking culture, Alcohol abuse, Alcohol law, Alcohol, Alcohol advertising, Driving under the influence, Alcoholism, Disease theory of alcoholism, Alcoholic beverage, Legal drinking age, Long-term effects of alcohol consumption, Coalition for the Prevention of Alcohol Problems
Essays Related to Three problems facing alcohol advertising
Hemingways Paris And The American ExodusHemingway's Paris and the american exodus You are the lost generation, said Gertrude Stein, the woman that knew them well. You could see them sitting in the cafes all day long, busy drinking and socializing, or boxing in the gym, playing tennis. Ernest Hemingway was one of them, one of the many american expatriots that came to Paris in the 1920's. They were mostly writers, some artists, all reunited on the left bank, all in search of happiness and inspiration. Hemingway put his sejour in Paris i
Kombucha FungusKombucha fungus This article from the World Wide Web is about the Kombucha fungus, what some call the miracle mushroom. This widely hyped ailment-for-anything are also known as Manchurian mushrooms and Indo- Japanese tea fungus. There is so much information about Kombucha that when I did a web search on it over 100 web sites were devoted to this strange fungus I had never heard of. I decided to look further as see what all this hype is about. Kombucha is a yeast culture supposedly possessing an
Tobacco And Western CultureTobacco and Western Culture Grade Received on Report : 89 Essay 1: Tobacco and Western Culture The use of tobacco dates back to the 17th century. The primary reason for its beginning was purely economic at first. It later became apparent to researchers over the decades that tobacco was more than just a commodity to be traded for economic gain. It was actually a drug, nicotine, which developed into physical dependency and had adverse side effects as people began to live longer. Further research a
California, Gurse Books, 1983California, Gurse Books, 1983 The book I read was about the hard difficult task of overcoming this terrible eating disorder known as Bulimia. It is a secret addiction that dominates thoughts, severely undercuts self esteem, and threatens lives. Bulimia is a food obsession characterized by repeated overeating binges followed by purges of forced vomiting, prolonged fasting, and/or abusive laxatives, enemas and diuretics. A typical binge/purge cycle, who and why people become involved with bulimia,
School Violence and Violence in School: A proposal for a Teacher TrainSchool Violence and Violence in School: A proposal for a Teacher Train School Violence and Violence in School: A proposal for a Teacher Training Curriculum School Violence and Violence in School: A proposal for a Teacher Training Curriculum Ana Pedro Departamento de Educação, Universidade de Aveiro, Aveiro, 3810-193, Portugal Abstract In the first part of this study we examine the school violence question, be it the violence that happens at school, consequence of external pressures (cultural, so
Love in university lifeLove in university life ALI 150-04 Prof. C. Stammler February 13th , 2014 “Love in university life” Having always lived in India, I spent the first seventeen years of my life under my parents’ guidance until I had to leave for a country on the side of the globe, literally. After my parents came to Long Beach and got me settled in my room, they went back to India leaving me here with two boys whom I had never known in my life, who were now going to be my roommates for the coming 10 months. This e
Substance Abuse and AddictionSubstance Abuse and Addiction Substance Abuse and Addiction By: HHS4UO Ms. Campbell Monday, June 2, 2014 This study is to show the impact on substance use and addiction on families, and the individuals involved. This topic is important because it will contain detailed information about the causes and effects of drug use, and the impact of substance abuse on society. Substance use is the consumption of low or infrequent doses of alcohol and other drugs, sometimes called experimental, casual, or s
Comprehensive Personal Connections to African American LiteratureComprehensive Personal Connections to African American Literature 08/03/2015 ENG/496 University of Phoenix Comprehensive Personal Connections to African American Literature During slavery many people feared their owners and the people that worked for them. Many slaves struggled to just keep hope, but I believe in that African American slaves created a way for themselves to keep hope. One way was by song. One of those The Negro spiritual songs was called Swing Down, Chariot.” This was a song tha
Intro Afro American Studies Bi-Weekly #2 October 1, 2015 Intro Afro American Studies Bi-Weekly #2 How did Africans preserve and affirm their way of life and use their identities as a means of enslavement? Abstract: The main goal of slavery is usually to deny victims their native cultural identity and sovereign. Africans were derived of their cultural habitats and identity; they were expected to abandon African heritage and to adopt the European lifestyle. Africans could not keep their traditions because it was seen as offensive under
Do Cultures Travel? Anthropology 10-30-15 Do Cultures Travel? A young woman, who was raised in a family of Myan people, narrated this movie. The Myan people have never had a stable home. Instead, they can be found living in countries like Laos, China, or Thailand. The narrator’s father had brought his family to America thinking that he would be able to build a great life for them. Little did he know, his shaman skills would not at all translate to success, here in America. This realization led him to opiate addict
Introduction to Leadership Introduction to Leadership 1. (a)Theories and styles leadership Trait theory This theory recommends that effective leadership is a merger of skills that describes leadership actions and capabilities. The leadership of Coca Cola Company evaluates the workers’ psychological qualities emphasizing on unique abilities. The CEO of the company assesses the staff based on their actions and job structures. This theory recommends that the ownership of the abilities and traits such as tolerance to stress,
A Detailed Research on Corruption in IndiaA Detailed Research on Corruption in India What is corruption? Corruption is a form of dishonest or unethical conduct by a person entrusted with a position of authority, often to acquire personal benefit.  Corruption may include many activities including bribery and embezzlement, though it may also involve practices that are legal in many countries.  Government, or \'political\', corruption occurs when an office-holder or other governmental employee acts in an official capacity for persona
Case Study #2 Case Study #2 Starbucks: Forbidden in the Forbidden City What are the reasons forced Starbucks which in Forbidden City been closured? Starbucks has been closured from Beijing\'s Forbidden City. Chenggang Rui who is a popular CCTV anchor says its cultural history and American coffee chains shouldn\'t mix. That is trampling over Chinese culture. The Forbidden City, one of the most recognized historic sites in Beijing, China, under the pressure of a Web-based activist campaign. It collected more t
An Essay on Loss of Self versus Escape from Self in SuicideSuicidology Online 2013; 4:16-20. ISSN 2078-5488 16 Essay An Essay on Loss of Self versus Escape from Self in Suicide: Illustrative Cases from Diaries left by those who died by Suicide David Lester The Richard Stockton College of New Jersey, USA Submitted to SOL: 16th August 2012; accepted: 24th December 2013; published: 11th April 2013 Abstract: Michael Chandler (1994) has described how suicide can result from a loss of a sense of self, while Roy Baumeister (1990) has described how suicide can
MASTER OF BUSINESS ADMINISTRATION MASTER OF BUSINESS ADMINISTRATION ADVANCED CORPORATE STRATEGY ( MGT 6266 ) INDIVIDUAL COMPANY CASE STUDY Dutch Lady Milk Industries Berhad Report prepared by: Abdulla Abdulqader Al-Attas (G1430873) Contents TOC \o 1-3 \h \z \u Introduction PAGEREF _Toc467903143 \h 3 Mission, Visions, Value, and Objectives PAGEREF _Toc467903144 \h 4 Business model and other relevant information PAGEREF _Toc467903145 \h 5 External Analysis PAGEREF _Toc467903146 \h 5 The PESTEL Analysis PAGEREF _Toc467903147 \h
Alcohol related crime drops after introduction of Alcohol related crime drops after introduction of new licensing laws (08 February 2006 16:06) Alcohol related crime has fallen in the months after the introduction of new licensing laws in England and Wales, according to the latest Home Office figures. Figures from the six-week Alcohol Misuse Enforcement Campaign (AMEC), which ran from November through the Christmas period, showed violent crime was down 11%. [pic]Critics of the licensing liberalisation, which began on the 24 November, had predi
William Shakespeare William Shakespeare William Shakespeare (baptised 26 April 1564 - 23 April 1616)[a] was an English poet and playwright, widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's national poet and the Bard of Avon (or simply The Bard). His surviving works consist of 38 plays 154 sonnets, two long narrative poems, and several other poems. His plays have been translated into every major living language, and are performed